About Lloyd Russell: Founder & Commercial Growth Strategist

Lloyd Russell is an entrepreneurial Head of Growth and Commercial Strategist with over a decade of hands-on experience driving rapid, profitable expansion for B2B and e-commerce brands. He specializes in combining data-driven digital marketing (SEO, PPC, Funnels) with cutting-edge AI-Powered Strategies to future-proof businesses.

Experience & Expertise:

• Venture Experience: Lloyd has personally founded, scaled, and exited multiple own ventures, giving him a complete, owner-level understanding of commercial growth and profitability.

• Global Scaling: Proven record of leading global sales/marketing strategy and securing distribution in major territories.

• Sales Systems & ROI: Generated $2M+ in sales within months from a $50k ad spend for a key e-commerce initiative.

• Team Empowerment: Designed and implemented customized training to embed AI tools (ChatGPT, Gemini) into sales and marketing teams, maximizing their performance and efficiency.

• Core Focus: Strategic Business Development, B2B Negotiations, and AI-Driven Automation for lean teams.

"I'm not here to talk theory. I'm here to build the engine that drives your next stage of growth."